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Ralph Lauren: Cookies Notice

Ralph Lauren Corporation and its affiliates (collectively, Ralph Lauren) respect your privacy and we aim to keep you informed about how we gather and use your information. This Cookies Notice sets out what you need to know about the cookies and similar technologies that we use and why we use them. You should also read our Privacy Notice to find out what we do with the information we gather from this website.

Any changes to this Notice will be posted here. We reserve the right to vary this Notice from time to time and such changes are effective as soon as they are posted. Your continued use of the website constitutes your agreement to all such changes.

If you do not accept the use of these cookies, please disable them following the instructions in this Cookie Notice.

About cookies

Like many companies, we use "cookies" on this website. Cookies are text files containing small amounts of information that may be placed on your browser when you visit certain websites. Ralph Lauren use cookies to improve your experience of our website. We only use cookies to provide the specific services you request, to remember your preferences and to improve and update our website. For example, we use cookies to remember your preferences, preserve the contents of your virtual shopping bag between visits and to allow you to navigate more efficiently between our pages. We also use cookies to measure activity on the website and determine which areas and features of the website are the most popular ones.

Websites use various types of cookies to fulfill many functions. Depending on the function they need to achieve, cookies may be temporary; staying on your device only for the duration of your browsing session (session cookies) or permanently placed on your device memory (persistent cookies) to remember your preferences. Cookies may be placed by the operators of the website you are visiting or by other operators setting cookies through that website (third party cookies). As such, any cookie we use will fit into one of the following categories:

1) Strictly Necessary Cookies

These cookies are essential in order to allow you to move around the website safely and use all its features. For example, without these cookies you would not be able to use the shopping basket function, pay for your goods using e-billing or access secure areas of the website. Ralph Lauren uses these cookies to enable the services on our website that you have specifically requested. Generally, these cookies will only stay on your browser for the length of your browsing session and once you close your browser, the cookies will be deleted. This category of cookies should not be disabled. If you use your browser settings to block these strictly necessary cookies, we cannot guarantee your security or predict how our website will perform during your visit.

Examples: lastThemeSourceId; Browser_id}; JSESSIONID; etc.

2) Performance Cookies

These cookies collect general information about how our website is used in order to generate usage reports that allow us to improve the user experience and the quality of our site and service. Such analysis is conducted by other operators so these are considered as third party cookies. In particular, we use Google Analytics and Omniture to measure the effectiveness of our advertising and determine how visitors use this website. They collect aggregated user location and IP address information. These cookies will often be placed permanently on your browser?s memory, unless you choose to delete them.

Examples:_utmb; _utmc; _utma; _utmz; etc.

3) Functionality Cookies

These cookies allow us to offer you a customized browsing experience. They capture information such as the pages you have browsed or products you have viewed so that we can provide you with a great shopping experience. Functionality cookies allow websites to remember visitor choices and preferences. This means that a website can automatically set user selections like language, location, text size and user names and provide functions that a visitor requests such as watching videos and posting comments. The information gathered by functionality cookies may be anonymized and will not be linked to information about how visitors use other websites.

Examples: Rvdata; Mbox; __g_u; __g_c ASP.NET_SessionId; _data; etc.

4) Advertising Cookies and Third-party Advertising Cookies

The display advertising you may see on our website is served by a third party contracted by us. The advertising may be generic to the website or may be tailored to deliver advertising you might be interested in, based on advertising cookies. Such cookies may hold information about other websites visited by your browser and device, but not personal information about you.

You may see certain ads on other websites because we participate in advertising networks. Ad networks allow us to target our messaging to users through demographic, interest-based and contextual means. These networks track your online activities over time by collecting information through automated means, including through the use of cookies, web server logs and web beacons. The networks use this information to show you advertisements that may be tailored to your individual interests. The information our ad networks may collect includes information about your visits to websites that participate in the relevant advertising networks, such as the pages or advertisements you view and the actions you take on the websites. This data collection takes place both on our Site and on third-party websites that participate in the ad networks. This process also helps us track the effectiveness of our marketing efforts.

How to manage cookies through your browser settings

You can manage cookies through your web browser settings and/or by contacting the third parties below. If you continue to use our website without changing your settings, then you consent to our placing the categories of cookies we have listed above on your browser. If you decide to change your settings and disable cookies, you may not be able to take full advantage of all our website features. For example, if you turn off strictly necessary cookies or refuse them, you will not be able to make purchases on the website.

The following external links will explain you how to manage cookies for the most common browsers:

Cookie Settings in Internet Explorer

Cookie Settings in Google Chrome

Cookie Settings in Firefox

Cookie Settings in Safari

For more information on how to set your cookie preferences using your web browser, please see:

If you would like to opt out of aggregation and analysis of data collected by Omniture, please click here.

If you want to opt out of our use of Google Analytics please click here.

If you have any questions or comments about this Cookies Notice or about our Privacy Notice, please contact us as indicated below:

Ralph Lauren Europe SARL
Attention: Head of the Legal Division
24, Route de la Galaise
1228 Plan-les-Ouates


Information We Collect by Automated Means

We obtain certain information by automated means when you visit our website, such as the IP address of the device you use to connect to the Internet and the pages accessed. By collecting this information, we learn how to best tailor our website to our visitors and understand what products and services you might prefer. We collect this information through various means, such as “cookies” and “web beacons.”

Cookies & Web Beacons

Like many companies, we use “cookies” on this website. Cookies are bits of text that are placed on your computer’s hard drive when you visit certain websites. Cookies may enhance your online experience by saving your preferences while you are visiting a particular site. We use cookies, for example, to preserve the contents of your virtual shopping bag between visits. We also use cookies to measure activity on the site and determine which areas and features of the site are the most popular.

Certain pages on this website contain “web beacons” (also known as Internet tags, pixel tags and clear GIFs). Web beacons are used for internal purposes, such as to obtain the IP address of the computer that downloaded the page on which the beacon appears, the URL of the page on which the beacon appears, the time the page containing the beacon was viewed, and the type of browser used to view the page. We also retain service providers who use web beacons to assess the effectiveness of our email communications and learn what pages our visitors viewed.

We may use Omniture ( to measure the effectiveness of our advertising and determine how visitors use this website. Omniture tools, including cookies and web beacons, allow us to collect information such as the state and zip code from which our visitors come and the IP addresses of our visitors’ computers. To opt out of aggregation and analysis of data collected by Omniture, please click here.

To find out more about the way we use cookies, web beacons and similar technologies how to manage your settings and preferences, please visit ourCookie Policy.

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